SEO

We’ve come a long way from the early days of SEO. But there’s still a lot of misinformation out there. Strategies that once helped sites now hurt them. Misinformation gets circulated. Are you still making these SEO mistakes in 2019? 1. Indiscriminate Guest Posting Backlinks are the votes of confidence that Google uses…

Search engine optimisation (SEO) has changed a lot over the years. It’s seen the practice of keyword stuffing, where people crammed articles full of keywords to the point that they weren’t readable to a human. We’ve seen link farms used by this or that seemingly reputable SEO agency. They would create hundreds…

Whether you recently launched your website or have been at this for a while, you may have noticed something peculiar. Most sites don’t get any traffic unless the business drives traffic to it through ads, emails or social media sharing. Why is this the case? Well, even if a website has been around…

When someone begins a new marketing campaign, one of the first things on the to-do list is setting goals. And smart goals include clear deadlines. So it’s natural that when someone decides to make search engine optimisation part of their overall marketing strategy, they want to know: “How long does it take to get…

When one talks about the top SEO best practice, getting more external links is often the topic of discussion. But your internal link structure is just as important. Internal links guide both search engine crawlers and customers through your website. When done right, they enhance customer experience as well as search…

One of the most effective and efficient forms of digital marketing, one that has stood the test of time, is search engine optimisation. Also known as SEO, it is an essential component of any successful blog. Regardless of subject matter, a blog owner needs to cater his content to the search…