16 Insider SEO Secrets That Will Boost Your Site Traffic - Agile Marketing

Search engine optimisation has come a long way since the mid-2000s when choosing a high ranking keyword and spamming your content with it was all you needed to rank on Google. Now, search engine rankings depend on a multitude of factors, most of which are focused on quality content creation. Here are 16 insider SEO…

Read More
Top 10 Content Marketing Best Practices of 2020 -- What to Do (And Not to Do) - Agile Marketing

Your content marketing strategy is the bread and butter of your advertising in today’s information-driven climate. Billboard and newspaper ads just aren’t cutting it anymore, and consumers are looking online for rich content about topics and products that matter to them. Before you put on your writer’s hat and begin creating copy for your brand,…

Read More
Domain Name Do's and Don'ts

It’s a story as old as the first commercial domain name to be registered on March 15, 1985. In the beginning, Symbolics.com registered the domain name for their company. In so doing, they initiated what has become an important part of every company’s online presence. By now, you’ve probably already heard tips of what to…

Read More
Is keyword research still important for SEO - Agile Marketing

As we welcome 2020, over 63,000 searches happen in Google every second. And 82% of marketing professionals say that SEO is becoming an even more critical tool as we move into 2020. But a lot has changed in how people perform searches and how Google ranks contents. For example, an advanced algorithm no longer uses “exact match” keywords. More…

Read More
Why AB Testing Is More Important Than You Think - Agile Marketing

A/B testing, also called split testing, is a critical component of any digital marketing strategy. However, few business owners understand how A/B testing can really be used, what data can be gleaned from it, and how to implement changes recommended by the results. It’s important that entrepreneurs know what split testing can do for sales…

Read More
Are You Linking the Wrong Anchor Text in Your Website Content - Agile marketing Australia

Interlinking is a well-known search engine optimisation (SEO) strategy, but are you linking the best anchor text for the job? Do you know how to choose anchor phrases that improve your search engine page results (SERP) ranking? Here’s what you need to know about the different types of anchor text and how to choose the…

Read More
9 Tips to Lower Your Bounce Rate

What Is bounce rate? Bounce rate is a measure in Google Analytics that tells you the percentage of people who visit your website and then leave without clicking on anything. Per Google, a Bounce is a “single page session”. Generally, you want this rate to be low. Low bounce rate indicates that visitors like what they’re seeing and…

Read More

Google understands the importance of user experience. Everything they do focuses on improving it and making the Internet a more searchable place. The same applies to Google’s advertising platform, Ads. It’s so easy to get started. Create an ad and drive some traffic.  But what’s not easy is getting the right Ads ROI. Ad clicks may…

Read More
7 Proven Ways to Increase Traffic to Your Website - Agile Marketing

A staggering 91% of websites get no traffic from Google. And an alarming number of websites get barely any traffic from any source. And that’s frustrating when you consider the time and money people spend creating beautiful websites. Why is it so hard to generate traffic? With around two million new webpages added every hour,…

Read More
How to Measure Early Indicators of Content Marketing Success - Agile Marketing

Good digital marketing is a long-term strategy; overall, preliminary metrics are unlikely to reveal significant data worthy of closer evaluation. That said, there are some early indicators of content marketing success that can encourage you to stay the course or modify your strategy. You might not get enough data to measure your ROI at the…

Read More